Business Card

Scan for information.

View Link
OLD FUTURE ECHOS

Enhancing Figma's User Onboarding Experience through Community-Driven Tutorials

User Onboarding
10m
Read
Back to all projects
Empowering Figma Newcomers Through Collaborative Learning
The vast potential of Figma as a leading UI design tool is often overshadowed by the learning curve it presents to newcomers. While the platform boasts an array of features catering to professional designers, the onboarding process is integral to its widespread adoption. "Figma First Step" aims to not only streamline this onboarding experience but also instill a sense of community right from the get-go. The vision is simple – harness the collective knowledge and experience of the Figma community to guide and nurture the newcomers.
The power of community-driven initiatives cannot be understated. By facilitating an environment where seasoned Figma users can share their expertise through tutorials, we empower the next generation of designers to learn not just the tool, but also the intricacies of the design process. This is not just an enhancement; it's a paradigm shift in how we perceive onboarding – transitioning from a monologue to a dialogue, from instructional guides to collaborative learning.

Problem

Emerging Figma users often grapple with initial platform navigation, leading to a heightened learning curve and potential early attrition.

Hypothesis

Embedding community-contributed tutorials directly within Figma will not only smoothen the onboarding journey for new users but also bolster user retention and cultivate a rich, collaborative learning ecosystem.

Phase One: Research

5m
Read

BACKGROUND

At its core, Figma is a versatile, cloud-driven design instrument that simplifies collaborative UI design across multiple platforms. It empowers teams to concurrently refine designs, exchange instant feedback, and seamlessly share essential files—all within a singular integrated environment.
Initial Learning Curve
So, how exactly do novices embark on their Figma journey? Interestingly, despite being a powerhouse in the design sphere, Figma lacks a built-in onboarding mechanism. This absence nudges newcomers to embark on external digital explorations, seeking tutorials and guidance. While Figma has generously offered a comprehensive 40-hour crash course available through its official website and YouTube channel, there's a catch. These invaluable onboarding resources remain isolated from the main app, with no in-app signposts directing users to these reservoirs of knowledge.

Preliminary Research

Delving deeper into Figma's user-experience ecosystem, I came across a revelation: Figma is on the cusp of introducing an in-built user onboarding system. Their motive? To weave a seamless integration of learning within the app, ensuring users don’t need to flit between platforms to gain foundational knowledge.
The video I encountered paints a vivid picture of how Figma is upping the ante with their comprehensive product tour. Right from the get-go, they set the stage with an introductory modal box, distinctively highlighting what gives Figma an edge over its competition. This isn't just a superficial overview. Instead, it's a deep dive, enticing users to embark on this educative journey. Those who opt for the onboarding tour are treated to a meticulous walkthrough, showcasing the gamut of features Figma boasts. From importing sketch files and mastering various design elements to inviting collaborators, Figma ensures this guided tour is not just informative but aesthetically pleasing, thanks to the visually engaging tooltips, adhering to the brand's design ethos.

Gauging Onboarding Effectiveness

To truly measure the impact and usefulness of Figma's revamped onboarding strategy, I sought feedback from actual users. I reached out to a sample set of twelve Figma enthusiasts to gauge their sentiments on the company's current onboarding initiatives. The consensus? While there was unanimous appreciation for the intricacies of the product tour add-on, there was an underlying sentiment: the digital quest for additional tutorials and courses outside the app remained a staple.
There's a clear demarcation between understanding a tool's mechanics and effectively leveraging it to craft designs. Additionally, the uncharted waters of UI Design Principles could daunt a rookie Figma user.
The challenge at hand, therefore, is two-pronged. It's not just about acquainting users with Figma's functionalities. It's about melding this knowledge with foundational UI design insights. If the goal is to insulate new users from the overwhelming maze of online lessons, a holistic in-app learning module, encompassing both tool mechanics and design basics, becomes imperative.

Assessing the Reliability of YouTube Tutorials

To gain deeper insights into the reliability of YouTube tutorials, particularly for platforms like Figma, it's pivotal to delve into the motivations that fuel content creators. In dialogues with two prominent YouTube tutorial creators, an intriguing pattern emerged: the labyrinthine nature of the YouTube algorithm plays a pivotal role in dictating the trajectory of a video's success. In essence, the larger the audience, the greater the impetus for content creation.
In a space already brimming with myriad tutorials, standing out hinges on a blend of superior content quality and the whims of the YouTube algorithm. This precarious balance underscores a major inconsistency in tutorial reliability.
The ensuing graph paints a vivid picture of the multifaceted reasons that compel content creators to truncate a series prematurely.
YouTube, by its very design, doesn't offer a robust quality control mechanism. Armed with this understanding, another avenue worth exploration is the potential of a dedicated built-in tutorial ecosystem. Could such a system provide creators a more targeted and receptive audience, thus enhancing the overall tutorial quality and reliability? Only time will tell.

Deciphering the Most Sought-after Figma Tutorials

To gain a comprehensive understanding of the most searched Figma tutorials, a meticulous data collection methodology was employed. By leveraging user interviews in a questionnaire format, I aimed to extract nuances pertaining to users' online tutorial preferences. The primary objective was to identify the most sought-after tutorial categories, which would offer invaluable insights into user needs.
An overarching categorization strategy was put into action, wherein the amassed data was examined for recurrent patterns. This strategy aimed to consolidate and crystallize the data into more coherent clusters.
The preliminary screener questions were designed to gauge the participants' familiarity and comfort level with Figma, encompassing the duration of their engagement with the tool and their overall proficiency. The ensuing results present a detailed breakdown of every tutorial the participants referred to during their Figma learning journey.

COMPETITOR ANALYSIS

Onboarding of Adobe XD

To optimize the user onboarding process, it's paramount to scrutinize the approaches of contemporary tools in the market. A case in point is Adobe XD. For its novices, the platform offers an intuitive tutorial right on its launch screen. This ensures that the user embarks on their design journey with a clear roadmap.
Adobe XD further elevates the user experience by furnishing two essential sections – UI kits and resources. This not only equips users with the necessary tools but also provides inspiration for their projects.
Interestingly, Adobe XD's onboarding strategy seems to strike a delicate balance. While they provide an immediate in-app guide, they also lean towards online walkthroughs to deliver comprehensive knowledge. This dual approach ensures that users can either dive right in or delve deeper, depending on their familiarity and comfort level.

Video Walkthroughs in Sharp3D

In the realm of 3D modeling, Sharp3D stands out not just for its core capabilities, but notably for its novel approach to user onboarding. Unlike conventional methods, Sharp3D employs project-based video walkthroughs. This method is immersive, allowing users to understand the application's features and functionalities in the context of actual projects. Such a hands-on approach ensures that users don't just learn the tools; they see them in action, bridging the gap between abstract knowledge and practical application.
What's more, the tool respects the varied pace of learning among its users. With options to enlarge, minimize, pause, fast-forward, and backtrack the video tutorial directly within the interface, users are empowered to learn at their own rhythm. This level of control and flexibility is evidently resonating with its audience, as reflected by the glowing reviews from its user base. It presents a compelling case for the power of interactive, project-centric onboarding in modern software design.

Phase Two: Ideate

5m
Read

Built-in Tutorial Hub: A Dual Approach to Holistic Learning

Through rigorous research, it became evident that while Figma is a potent tool, its current onboarding system leaves new users feeling somewhat adrift. To bridge this gap, my proposal centers around a comprehensive built-in tutorial system that not only introduces new users to Figma's functionality but also tailors the learning experience according to their unique needs.
This revamped tutorial hub is split into two distinct sections: Tutorials and Practices.
Tutorials: These are structured, step-by-step audio lessons meticulously designed to onboard users to Figma's expansive interface and features. It's a guided journey, ensuring that users grasp the basics in a linear, coherent manner. By the end of these tutorials, users will be familiar with the fundamental tools and functionalities, setting a strong foundation.
Practices: Moving beyond the basics, practices offer a more flexible learning environment. Devoid of the structured linearity of tutorials, practices let users dive into projects inspired by professional scenarios and emerging design trends. These aren't just exercises; they're real-world challenges, letting users apply the tools they've learned in the tutorials. It's a sandbox where exploration is encouraged, and through trial, users refine their skills, marrying theory with practice.
In essence, this dual approach ensures that while new users get the structured guidance they need, they also have the liberty to experiment, making their learning journey in Figma both comprehensive and enjoyable.

Phase Three: Final Design

5m
Read

Tutorial Hub

The Tutorial Hub is the central nerve of Figma's enhanced onboarding experience. It acts as a comprehensive gateway, seamlessly leading users to various learning modules tailored to their unique needs.
From our research, we discovered that new Figma users not only need to understand the tool's functionality but also require foundational knowledge in UI design principles. The choice to provide tutorials to users with no prior design knowledge directly addresses this identified gap. Instead of letting new users scour the internet for scattered and sometimes unreliable information, the Tutorial Hub presents a centralized, curated, and quality-controlled collection of learning resources.
Furthermore, the hub's design mirrors the insights from the Adobe XD and Sharp3D case studies, where in-app tutorials were pivotal for users' onboarding experience. By integrating tutorials directly within the application, Figma can offer its users an uninterrupted learning journey.
Lastly, the hub provides a structured yet flexible path. This resonates with the findings from our user interviews wherein participants appreciated the structured walkthroughs but also expressed the desire for freedom to explore. The Tutorial Hub, therefore, not only teaches but empowers users to become self-reliant, all within the familiar environment of Figma.

Unit System

The Unit System in Figma's Tutorial Hub is meticulously crafted to provide users with structured learning paths. Each unit, acting as a chapter, consolidates several lessons that are logically grouped based on a specific theme or functionality. Beyond lessons, the units also give a brief snapshot of the content, helping users set expectations right at the onset.
Through our research, it became evident that while users appreciate autonomy in their learning journey, they equally value guidance and clear progress markers. By segregating lessons into units and providing details like the number of lessons, exercises, and a completion percentage, the Unit System directly caters to this need.
Drawing inspiration from the positive feedback received on the project-based video walkthroughs in the 3D modeling application, Sharp3D, the inclusion of exercises within each unit aims to provide a hands-on experience. This reinforces learning and helps bridge the gap between theoretical knowledge and practical application, a concern voiced by many during the research phase.
Moreover, by offering a visual representation of progress in the form of completion percentages, the Unit System taps into users' inherent desire to see tangible results. This not only provides a sense of achievement but also motivates them to continue their learning journey.

User Progress

The "User Progress" section on the right side of Figma's Tutorial Hub serves as a dynamic dashboard detailing the learner's journey within the tool. This feature is particularly tailored to offer real-time updates on the number of tutorials a user has completed, acting both as a progress marker and a motivational tool.
During the research phase, it was observed that new users of platforms often seek validation for the effort they invest in learning. Recognizing this intrinsic need, the "User Progress" section was incorporated. This design choice draws parallels with other successful platforms, where user engagement and retention rates significantly improved when learners were constantly updated about their progress.
Additionally, in the context of Figma, understanding a tool and mastering it are two different spectrums. By indicating progress, the design subtly encourages the users to transition from mere understanding to proficient usage. Given the feedback from users about Figma's onboarding process, it was clear that providing them with tangible milestones in their learning journey would be invaluable.
In essence, the User Progress section doesn't just track progress; it plays a pivotal role in enhancing user confidence, offering encouragement, and ensuring that the learning curve is not just productive but also rewarding.

Feature Handbook

The decision to include a built-in "Feature Handbook" emanates directly from the feedback and pain points identified during the research phase. A common challenge expressed by users was the externalized nature of Figma’s resources, forcing them to juggle between the application and browser tabs to understand various functionalities. This often disrupted their workflow and added friction to the onboarding experience.
Moreover, the research underscored the idea that knowing how a tool operates and effectively utilizing it to produce a design were distinct stages in a user's journey. The Feature Handbook bridges this gap by offering insights right within the tool. By ensuring that users don't have to switch screens or search online for feature-related information, the design seeks to streamline the learning process, making it more efficient and user-friendly.
Incorporating the Feature Handbook is not just about convenience; it is a strategic move to ensure continuous, uninterrupted learning, enhancing user engagement and reducing early drop-offs in the learning curve.
The "Feature Handbook" is a centralized repository within the Figma platform dedicated to explicating the myriad features of Figma. By embedding this component directly into the application, users are provided with immediate access to comprehensive guides without the need to exit the application or divert to an external resource.

Prototyping Basics

"Prototyping Basics" is an embedded module within Figma designed to empower users to transform their static designs into dynamic, interactive mockups. This section provides a holistic overview, covering all essentials users need to create and test realistic prototypes within the platform.
One pivotal insight from the research phase was the users' desire to not only understand the features of Figma but also to harness them effectively in real-world design scenarios. While the existing onboarding resources covered the basics of Figma's capabilities, they did not necessarily guide users on leveraging these tools to create interactive mockups – a crucial aspect of the UI/UX design process.
Recalling the feedback from users, many preferred searching the internet for relevant courses to comprehend the full scope of creating prototypes. This gap identified in the research phase directly influenced the inclusion of the "Prototyping Basics" module.

Prototyping Practice

The "Prototyping Practice" module serves as an interactive playground within Figma, enabling users to apply their newfound knowledge from the tutorials in real-world scenarios. Here, users can experiment with popular design trends, recreate professional work, and refine their skills by undertaking varied prototype challenges.
Building upon the insights gathered during the research phase, it was evident that while users found value in structured tutorials, they often yearned for a platform where they could apply their knowledge in a tangible manner. Recollections from user feedback pointed towards a preference for hands-on learning, with many emphasizing the distinction between knowing how a tool operates and effectively utilizing it for design creation. Furthermore, our dialogues with YouTube content creators underlined the variability in online tutorial quality, further emphasizing the need for a standardized, in-app practice platform.

Design Styles & Themes

"Design Styles & Themes" stands as a pivotal unit within the Figma tutorial ecosystem. This segment offers insights into various design philosophies, aesthetic approaches, and trending themes, acting as a reservoir of inspiration for both budding and experienced designers. With the ever-growing community of content creators sharing their expertise on platforms like YouTube, this section aims to aggregate and present the best of design principles and thematic tutorials, all within the Figma interface.
Throughout the research phase, one prominent observation was the thriving community of content creators who were consistently sharing design knowledge on YouTube. However, the quality, consistency, and depth of these tutorials varied, leaving users to sift through an overwhelming amount of content to find relevant and valuable insights. Moreover, our conversations with these creators highlighted the challenges they faced in curating content that aligned with both the YouTube algorithm and the evolving demands of the design community.

Teamwork and Handoff

The "Teamwork and Handoff" segment is a crucial unit dedicated to facilitating smooth collaboration and handoff processes within the Figma environment. Recognizing the challenges many users face in the realm of team collaboration, this unit is meticulously crafted to nurture productive cooperation habits and underscore the significance of efficient handoff mechanisms.

Tutorial UI

The Tutorial UI design emphasizes clarity and accessibility, ensuring a frictionless learning experience for Figma users. Central to this UI is the audio playback feature directly within the canvas, enabling users to seamlessly listen to the tutorial instructions and perform each action in real-time. This approach is anchored in the idea that auditory guidance, when paired with visual cues, can significantly enhance comprehension and retention.
The necessary action will be highlighted on the interface via Figma UI. As needed, users can fast-forward or rewind through the steps.

Practice UI

The Practice UI is meticulously crafted to ensure that learners are not just passive recipients of information but are engaged in an interactive, hands-on learning experience. By introducing a video playback UI directly on the canvas, users can visually observe a design process, then immediately apply what they've learned in the same environment.

Result

We anticipate significant improvements in user experience and engagement. With a user-centric design and an emphasis on in-app learning, the system is expected to streamline the onboarding process, reducing the dependency on external resources.
What I learn from this project?
Throughout this project, I came to grasp the nuances between merely introducing tool functionalities and ensuring users can effectively apply them. It became evident that hands-on, visual learning outweighs theoretical tutorials for most users.

The community's role in enriching the learning experience also stood out, highlighting the importance of content creators in the educational ecosystem.
The immediate step forward is to test the designed onboarding system with a varied group of users, gauging its efficacy and identifying room for improvement. Engaging more closely with content creators will be crucial to keep the tutorials relevant and timely.

Considering the value of community-driven content, we'll explore creating a more organized platform for creators to share and receive feedback on their tutorials.
Back to all projects
Successfully copied to clipboard!